21 May 2015

08:30 - 09:30

Registration and coffee

09:30 - 10:00


10:00 - 10:45

Keynote Speaker:
Jonas Engström
Founder Mayam (Sweden), tailored software solutions and professional services for the broadcast industry.

In this Keynote speech he will take you on a journey, starting with the early digital archive systems, sliding into the era of different categories and generations of MAM systems. He will present some reflections on good practice worth your consideration as well as a few predictions for the future.

10:45 - 11:15

Coffee break

11:15 - 12:30

MAM Case Studies:
Presentations from Broadcast and National Audiovisual Archives (part 1)

11:15 - 11:35

Matthias Priem & Eva Verdoodt
VIAA (Belgium)

“Building an Archive System from Scratch: Lessons Learned”

Following an introduction to VIAA, the lessons learned in procuring and installing an archive system will be presented, focussing on the MAM component. A number of workflows and processes that have been implemented in the MAM will be discussed as well as a number of integrations that have been made thus far, ending with conclusions and future work.

11:35 - 11:55

Gerhard Stanz
ORF (Austria)

“The MAM-Landscape of the ORF”

The MAM-Landscape of the ORF consists of two main parts, the “Production MAM” (Ardome) and the “Archive MAM” (ARD/SAD Cooperation and IBM). Both systems are clearly separated from and highly integrated with each other at the same time. The picture is completed by “MARCO” (Multimedia Archives Online) a distributed Search & Order Management System which has been developed by ORF and provides the functionality of a single face to the archive customer. An examination of the user experience coupled with a look at some particular functionalities of the system will help to unveil some of the challenges of designing and maintaining workflows in such a dispersed environment.

11:55 - 12:15

Ingrid Veenstra & Cor van Veen
Netherlands Institute for Sound and Vision (The Netherlands)

“Transition from One MAM to the Next and From the Traditional Archivist to Media Manager - How the Two Transitions Reinforce Each Other”

In 2012 Sound and Vision started the Media Management programme, a series of projects focusing on gathering more and better metadata from the production environment as well as on implementing automatic generation of metadata. Simultaneously the process of acquiring a new MAM system started. Both processes influenced each other along the way. Media Management helped define the standards that a future MAM should live up to. And the well-defined requirements for the new MAM system in turn influenced Media Managers' professional development and the way they use the current MAM.

12:15 - 12:30

Question and answers

12:30 - 13:30


13:30 - 15:00

MAM Case Studies:
Presentations from Broadcast and National Audiovisual Archives (part 2)

13:30 - 13:50

Jennifer Wilson & David Hewitson
BBC Scotland (UK)

‘Never had it so good? BBC Scotland’s further adventures in the world of MAM’

A look at BBC Scotland’s recent Digital Library Upgrade from the user perspective. Concentrating mainly on the media management role, we ask if the upgrade has made their jobs any easier or has the introduction of new workflows and the need for new skills overshadowed the benefits of the new system. Essentially, are the gains worth the pain?

13:50 - 14:10

Fikriye Berker
TRT (Turkey)

“Key Points for a Successful Migration”

TRT started its first MAM System in 2004 and used this system until 2009. They migrated and created a new MAM by continuously adding new functions and improving the system. Fikriye will discuss some of the key points about the archive migration including workflows, master copy of archive material, browse copies, keyframes, metadata, user roles, tasks etc.

14:10 - 14:30

Filip Kwiatek
NInA, National Audiovisual Institute (Poland)

“Assets management in National Audiovisual Institute – problems and challenges”

Starting with a quick view on NInA’s mission and tasks, Filip will describe NinA’s specific role in the field of audio-visual archiving, preservation and online access. The important issue for NinA is how to deal with the analogue and digital collection that has been gathered during ten years of activity, as managing this kind of collection requires adequate tools, infrastructure and workflows. Concentrating on NinA’s MAM system, Filip will discuss its different uses, functionalities and case studies, especially in rights management and online access. The question is then asked: should MAM be used not only by archivists, but also by other departments? And if so, what information should be kept inside of MAM. Finally, some of the most common problems will be discussed: quality and formats of files, diversity of vendors and technologies and the level of detail in descriptions.

14:30 - 14:50

Eugenio Lopez de Quintana Saenz
Atresmedia (Spain)

“Audiovisual content management through the MAM: the in-house solutions in ATRESMEDIA Group”

During the last fifteen years, different solutions have been implemented both for digital production and MAM systems in ATRESMEDIA, one of the leading communication groups in Spain. Throughout this process, a lack of functionality has been detected in the commercial products with regard to the specific needs of the production workflows in television in terms of archiving, cataloguing, searching and delivering media contents. To fill the gap, other solutions have been developed in-house with a number of automatic processes which enhance the media and metadata workflows. Importing metadata from other internal and external systems, backups, synchronizing metadata between media contents, semantic searching approach, rights restrictions, or metrics of activity, are some of these options.

14:50 - 15:00

Question and answers

15:00 - 15:30

Coffee break

15:30 - 16:00

MAM Survey:
In preparation for the seminar, the Commission asked about your experiences with Media Asset Management (MAM) systems and file based workflows. Presentation of the results.

16:00 - 16:30

Panel Session:
Challenges and solutions, workflows, changing roles, lessons learnt.

Jonas Engstrom (Mayam), Eugenio Lopez de Quintana Saenz (Atresmedia), Marcia de Simoni (GloboSat), Eric Minoli (TFO), Gerhard Stanz (ORF), Jennifer Wilson (BBC Scotland)

16:30 - 17:00

Eric Minoli,
Groupe Média TFO (Canada)

"Content factory for social and digital media"

Groupe Média TFO needed a huge increase in productivity to make its productions relevant across every platform. With the help of its new Production Asset Management, it implemented new workflows based on seamless content movement and interchange. Desktop editing, using Adobe Premiere Pro, is embedded in the system, allowing producers and journalists to start working on content within seconds of its creation.
The long-term goal is for TFO to increase its output by 100%. Within the first few months of the new workflows it had increased output by 40%, with the same in-house staff and half the number of freelancers.




Coaches leave for Drinks Reception at Glasgow Science Centre

22 May 2015

08:30 - 09:00

Registration and coffee

09:00 - 09:45

Keynote Speaker:
Howard Besser
Founding Director of New York University's Masters
Degree in Moving Image Archiving & Preservation, and Professor Emeritus at UCLA's School of Information. He has been involved with digital preservation since the 1990s, has taught classes and dozens of workshops on the subject, and has published numerous articles on it. In 2009 he was named to the Library of Congress' select list of "Pioneers of Digital Preservation".

Among his many multi-institutional projects, he was a founder of "Preserving Digital Public Television" (a 5-year $8 million project sponsored by the 2 largest US public television stations, PBS, the Library of Congress' National Digital Information Infrastructure Preservation Program, and NYU). He has also been involved in the creation of several library metadata standards (PREMIS, Dublin Core, METS), and has published more than 50 articles dealing with information technology and cultural institutions.

09:45 - 10:15

David Klee
Univision (USA)

"MAM and Metadata"

David Klee has worked in media management for organizations both large and small. On the larger side, he led MAM software engineering and integration efforts for NBC News in New York, focusing on file-based workflows and metadata automation. On the smaller side, he has worked as a creative and live-production professional, building media management solutions for a corporate agency and American Football team in Phoenix, Arizona.

He currently leads a new department focused on Media Management Technologies for Univision Communications (UCI), the largest Spanish-language broadcaster in the USA. There, his team focuses on building media management tools along with optimizing file-based workflows and media handling for entertainment, news and sports verticals.

10:15 - 10:45

Coffee Break

10:45 - 11:55

Robert Engels and Maja Wettmark,
NRK (Norway)

“Major Changes At NRK or ‘How to Overhaul Your Metadata Infrastructure Using Semantic Web"

NRK is in the middle of a major organisation upgrading process - where production and archive solutions have to be replaced. Some of the greatest improvements for the organisation are related to metadata management and governance throughout the organisation and throughout workflows. Basically consisting of a number of smaller projects, the umbrella project ORIGO is presented with its focus on architecture principles and open standards. The presentation provides insight into metadata management, the information flow throughout the various domains of broadcasting, why globally persistent identifiers are necessary and how authority registries are becoming more and more important. The presentation will conclude with a demonstration of the in-house developed radio archive showing the principles mentioned in the presentation.

Xavier Jacques Jourion & Mike Matton
RTBF / VRT (Belgium)

“Towards a More Efficient Search and Retrieval Process”

Ever wondered about the relation between a rock band and a cookie made of egg whites and sugar? With the ever growing amount of heterogeneous data sources available to the users, efficiently finding the contents you need becomes more and more challenging. In this down-to-earth presentation we will offer a few practical real-world examples of best practices in search and retrieval optimisation, as seen from a user point of view. We will also provide a quick update on the search R&D project at RTBF

Josefien Schuurman
Netherlands Institute for Sound and Vision (The Netherlands)

“Changing Annotation Practices and Techniques: An Implementation Perspective on Media Management”

After a dedicated Media Management programme for two years, NISV has embraced Media Management as the core methodology of its archival process. This presentation will discuss the NISV interpretation of Media Management, and, will present more in-depth ideas on how the new archival process is managed: prioritizing metadata and work, and optimizing processes and techniques in collaboration with depositors and suppliers. Case studies will be two implementation projects involving automatic cataloguing activities, searching subtitles and automatic speaker labelling.

11:55 - 12:30

Discussion Panel
"Structured/Unstructured Metadata"

David Klee (Univision), Robert Engels (NRK), Maja Wettmark (NRK), Xavier Jacques Jourion (RTBF), Mike Matton (VRT), Josefien Schuurman (NISV) Jean-Pierre Evain (EBU), Kristian Damsbo Eriksen (DR)

12:30 - 13:30

Lunch Break

13:30 - 14:00

Werner Bailer
Joanneum Research (Austria)

“Metadata Standards for Preservation and Quality Control of A/V Content”

Long‐term preservation of audio-visual content requires well‐defined metadata for the content to be preserved, in order to enable access in the future. In addition to the technical metadata needed for correctly decoding digital content, preservation processes can also benefit from a description of the provenance and preservation history of the content in order to take the right decisions at the right time. In order to enable automation, machine‐readable metadata must be provided. This presentation reports about the work on the MPEG Multimedia Preservation Application Format, a standard for preservation metadata of multimedia content. A particular interest is metadata from automatic quality control processes, which are also the subject of ongoing standardization activities in the EBU and EBU/AMWA

14:00 - 14:30

Nicky Birch & Miles Bernie

“Automated Metadata Enrichment - The BBC’s Experience”

How are the BBC making information within archive useable Miles Bernie and Nicky Birch will demonstrate new technology created by BBC R&D and commercial partners Comma, to ‘auto enrich’ feeds from core production and archive systems by translating speech into text, identifying transitions between different speakers and highlighting proper nouns such as places, people and organisations which it then turns into searchable semantic metadata.

14:30 - 15:00

Theo Mausli
SRG SSR (Switzerland)

“Giant Steps: The 2020 Broadcasters Archive”

In the process of an efficient managing of metadata, the way to 2020 will be done by giant steps, considering concrete experience inside of broadcasters and archives, considering also existing prototypes and credible research and industry announcements. SRG SSR believe that relevant changes will happen mostly on 6 levels: Selection, dataflow, traceability, data-mining, artificial intelligence developments, and by the archivist becoming more of a coach, teaching and training the archive systems to keep and emphasize the interesting information and to furnish the right material. SRG SSR expects from the industry good integrated products so that these giant steps will be sure steps and FIAT/IFTA are perfectly placed to motivate the industry to do so and coordinate the archivists’ requests and ideas.

15:00 - 15:30

Coffee Break

15:30 - 16:00

Anthony Browne,
BBC Scotland (UK)

"Social media and the archive"

Carl Davies
BBC Archives (UK)

"The BBC Twitter Archive"

16:00 - 16:30

Panel session
"Impact of social media on archiving"

Emily Munro (Scottish Screen Archive/National Library of Scotland), Carl Davies (BBC), John McVie (Scottish Television), Kaisa Unander (National Library of Sweden), Eva-Lis Green (SVT)

16:30 - 17:00

Wrap-up and conclusions

workshop registration
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